Our mission

United by community and purpose, UX Speakeasy champions User Experience Design in Southern California. We connect people, share knowledge, and amplify local voices to shape a better future, by design.

UX Speakeasy is Southern California’s largest UX community—a volunteer-powered nonprofit connecting designers, researchers, writers, product people, and the organizations that need them. Through free events, shared resources, regional partnerships, and an open member network, we create the connections that help good people and good ideas move forward.

We serve both sides of the design economy. Practitioners gain knowledge, visibility, relationships, and opportunities to grow. Employers gain access to local talent, fresh thinking, and a stronger understanding of what effective UX can bring to their organizations. By bringing the two together, we strengthen the profession, the companies that depend on it, and the Southern California community we share.

A UX Speakeasy speaker addressing a full lecture-hall audience UX Speakeasy at a monthly event

We connect people

Free events and an open directory that turn strangers into your people.

We share knowledge

Talks, workshops, and a video library that keep you sharp.

We amplify local voices

A stage for members to speak, host, and get seen.

By the numbers
7,162
members across SoCal
20+
years running
2
chapters — OC & San Diego
100%
volunteer-led
Official IxDA Chapter 501(c)3 Nonprofit Design Forward Alliance Member San Diego Design Week Partner
Our story

UX Speakeasy carries forward a legacy of human-centered design advocacy in Southern California — one that stretches back decades before our founding in 2011.

1943

The San Diego chapter of the Human Factors and Ergonomics Society takes shape at the U.S. Navy Electronics Laboratory, where psychologists study how sailors detect sonar signals — an early study of how people and machines work together.

1966

Don Norman joins UC San Diego, taking up a post in the Psychology Department alongside the university’s newly forming Center for Human Information Processing.

1988

Norman publishes The Psychology of Everyday Things — later retitled The Design of Everyday Things — still the top-rated book among UX practitioners today.

1993

Apple names Don Norman its User Experience Architect — the first recorded use of the term in a professional job title.

1996

The UI SIG is formed by Larry Marine, giving the region’s interface designers a place to gather.

1997

The San Diego chapter of ACM SIGGRAPH is founded, gathering the region’s computer graphics and interactive systems community.

1999

The San Diego chapter of ACM SIGCHI is founded, gathering the region’s human-computer interaction community — and takes the name SandCHI.

2003

The UI SIG is renamed the User Experience SIG, a shift that reflects just how far Norman’s decade-old term has traveled.

2011

UX Speakeasy is founded when 13 UX professionals in San Diego come together, determined to build the network their region is missing. Down the coast, OCUX takes shape in Orange County around the same need — a place to learn, connect, and advance the craft. Both become official chapters of the Interaction Design Association (IxDA): rooted in their own communities, part of a design movement taking shape around the world.

Each chapter develops its own character. UX Speakeasy grows up alongside San Diego’s craft brewery scene, favoring events where the room and the people in it matter as much as the program. Its unofficial motto — “Easy on the Speak and Heavy on the Easy” — says it best: serious about design, never precious about itself.

2012

UX Speakeasy stages a conference at the San Diego Zoo, drawing more than 250 practitioners, employers, recruiters, and sponsors together in one place.

2014

SandCHI steps outside its SIGCHI affiliation and becomes SDXD.

2014

The UCSD Design Lab is founded by Don Norman, Hollan, and Scott Klemmer, extending the university’s reach into complex sociotechnical systems and interdisciplinary design.

2014

UX Speakeasy becomes a 501(c)(3) nonprofit, formalized under the leadership of Chad Q. Martin.

2016

The Design Forward Alliance is founded by the UCSD Design Lab, extending its work beyond campus.

2018

SD Design Trek is formed, opening studio doors to early-career UX professionals.

2019

UX Speakeasy signs a pledge alongside key partners, committing to help make San Diego the next World Design Capital.

2020

The inaugural San Diego Design Week arrives, presented and organized by the Mingei International Museum.

2024

UX Speakeasy joins as an Alliance partner in San Diego–Tijuana’s winning bid for World Design Capital 2024, helping secure the designation and build spaces where designers connect, grow, and elevate the impact of design.

2024

A San Diego chapter of the Global Service Jam takes root, with support from UX Speakeasy.

2024

The DDX (Design Drives X) conference lands in San Diego during Design Week.

2025

UX Speakeasy and OCUX merge, uniting San Diego and Orange County as one Southern California design community.

2026

UX Speakeasy launches a new website, debuting the first-ever SoCal UX Designer Directory and job board.

Today

Our programming serves newcomers and design leaders, practitioners and employers, San Diego and Orange County alike. By connecting people, organizations, and ideas across the region, we help the whole Southern California design community learn, grow, and shape what comes next.

Board of directors

Volunteers who keep the whole thing running.

In their words

Real people, real outcomes.

"It's the people. I've made close friends here—spent holidays, gone on vacations, and shared plenty of beers. Every event feels like social hour with old and new friends alike."

Jason Fardo
Jason Fardo
San Diego

"Hosting the AI Conversations series with UX Speakeasy was time well spent. It gave us some quality time with San Diego's UX leaders, and we all left feeling energized."

Slalom Consulting
Slalom Consulting
Hosting partner · San Diego

"Today's co-working session was percolating with coffee, talks of AI, and the design practice of little to no interface as an interface solution."

Laura Silva
Laura Silva
San Diego